Category: PR/SM Bites

So I just had to share something SUPER COOL with you guys. A couple weeks ago I had the privilege of meeting, Gini Dietrich during a PRSA meeting. Gini was the keynote speaker and shared insight and tools on how to market yourself and your clients via SM and blogging. She even took time to… Continue reading I’m Featured on SpinSucks! #Thankful

Everything in its Right Place. – Radiohead In 2012, public relations went from being the 2nd most stressful job in the U.S. to number 7. Although I find some comfort in knowing that there are over 320,000 professionals sharing similar work load and stress management issues … that’s still the 7th most stressful job in the… Continue reading Stress? Check.

I recently read an article by PR Daily about the role of traditional media and how pitching traditional media is more challenging due to the economy and a hyper-community focus. I think that is absolutely the case. Newspapers are understaffed. As someone who pitches traditional media daily, I have to consider my approach more than… Continue reading Traditional Media: A Consideration